At NatureTek (“Company,” “we,” “our,” or “us”), we are committed to protecting your privacy. This Privacy Policy outlines how we collect, use, store, and protect your personal information when you use our website, https://www.naturetek.com/ (“Website”), or purchase our products and services.

1. Information We Collect

We collect the following types of personal information when you use our Website:

A. Personal Information Provided by You

Name, email address, phone number, and mailing address
Payment details (processed through third-party providers such as Shopify Payments and Stripe)
Purchase history and subscription details
Customer service inquiries and correspondence

B. Automatically Collected Information

IP address, browser type, and device information Website usage data, including pages visited and time spent on the Website
Referral sources, including search engine queries and advertising interactions
Behavioral tracking via Google Analytics

2. How We Use Your Information

We use the collected information for the following purposes:

To process transactions and fulfill orders
To communicate with you regarding purchases, subscriptions, and customer service requests
To improve and personalize the Website experience
To send promotional emails and special offers (with user consent)
To monitor and analyze Website traffic and usage trends
To detect and prevent fraudulent transactions and security threats

3. Third-Party Services and Data Sharing

We use third-party services to enhance our business operations, including:

Google Analytics – Tracks Website usage and visitor behavior
Klaviyo – Manages email marketing and customer communications
Shopify Payments & Stripe – Processes payments securely
Recharge – Handles subscription management

We do not sell, trade, or rent your personal information. However, we may share data with third-party service providers as necessary to fulfill orders, process payments, or improve our services. We may also disclose information if required by law, to enforce our policies, or to protect our rights and the safety of others.

4. Cookies & Tracking Technologies

NatureTek does not currently use cookies. If cookies are implemented in the future, users will be given the ability to manage their cookie preferences.

5. User Rights & Data Protection

You have the right to:

Request access to your personal data
Request corrections to inaccurate or incomplete information
Request deletion of your data, subject to legal retention requirements

To exercise these rights, please contact us at info@naturetek.com.

6. Data Security

We take reasonable security measures to protect personal information from unauthorized access, alteration, disclosure, or destruction. However, no data transmission over the Internet can be guaranteed as 100% secure.

7. Retention of Data

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law.

8. Children’s Privacy

Our Website is not intended for individuals under the age of 18. We do not knowingly collect personal information from minors. If we discover that we have inadvertently collected such information, we will take steps to delete it.

9. Changes to This Privacy Policy

We reserve the right to modify this Privacy Policy at any time. Updates will be posted on this page with the "Effective Date" reflecting the most recent revision. Continued use of our Website after any modifications indicates acceptance of the revised Privacy Policy.

10. Contact Information

For any questions, concerns, or requests related to this Privacy Policy, please contact us at: NatureTek, 7040 N Government Way, Dalton Gardens, Idaho, 83815
Email: info@naturetek.com